Multifunctionality is becoming a major trend in skincare
And I get that 100%.
But it won`t work for all actives.
Chemistry is chemistry.
And not all compounds can be mixed
More and more EU member states introduce their own initiatives for eco-labelling.
Are you planning to expand your cosmetic products across the EU?
Make sure your product has correct recycling
And they are playing a risky game with consumer health (even though they`re doing it unconsciously).
Social media is drowning in news that eye creams are more of a marketing