I KNEW I HAD TO DO SOMETHING ABOUT IT...

So I kicked things off with a LinkedIn profile and then built this platform - all to simplify the Cosmetics Regulatory Affairs and help brands create compliant beauty products.

I started doing regulatory reviews for the RP office based in London, and that’s where I really saw how tough Cosmetics Regulatory Affairs can be for beauty brands.

I saw it all - bad formulations, incomplete testing, missing paperwork, faulty CPSRs, wrong labeling, misleading marketing claims.

AND I ALSO SAW THE FRUSTRATION AND ANXIETY...

...from the founders when they realized their beauty products couldn’t be registered.

In 2023, I decided to leave my academic career for good and jumped straight into the beauty industry.

People from my lab thought I lost my mind. They told me I`d regret it and come back in tears asking for my old job.

Well… lucky for me, I’m pretty stubborn and I knew I was making the right choice.

But for a long time, cosmetic formulations were just a hobby, while...

...MY MAIN FOCUS WAS ALWAYS ABOUT MY SCIENTIFIC CAREER...

a..(PhD, research, publications, conferences, and managing labs.

And that went on for over 11 years.

I BUILT THIS PLATFORM FOR A GOOD REASON.

But first, let me tell you how it all started... My love for the beauty industry began about

15 years ago, back when I was a teenager, saving every penny for Inglot cosmetics.

I’m an ex-scientist with a PhD in chemistry, a cosmetic chemist & a regulatory affairs specialist, but above all, I`m here to guide you in launching compliant beauty products.

Hi, I`m Paula!

SHOW ME THE OFFER ⇒

GET MY RULEBOOKS ⇒

I HELP BEAUTY FOUNDERS ENSURE THEIR PRODUCTS ARE READY FOR A SMOOTH

EU & UK LAUNCH.

I`m not here to flatter your brand. I`m here to find the weak spots, the gaps, and making sure your marketing doesn’t step into the area of pharma claims.

The goal is simple: to get your beauty products out there knowing they`re fully compliant and free from any legal concerns.

Dr. Paula Walencik - Cosmetic Chemist & Regulatory Affairs Specialist